Rédaction Africa Links 24 with Daily Nation
Published on 2024-02-09 07:15:00
Shari Martin, at 54, stands as a beacon of talent and determination in the Kenyan music industry, best known for his timeless hit, Rafiki Pesa, released in 1998. Originating from one of Kenya’s most marginalized communities, Shari Martin offers an intimate exploration of his musical journey, which encompasses three decades. His compelling narrative also reveals how retired President Uhuru Kenyatta played a significant role in rescuing him from homelessness in 2014. Transitioning from a successful career as a chef to fully devote himself to music, Shari Martin’s story is one of passion, sacrifice, and the transformative power of music.
With thirty years of experience in the music industry, Shari Martin reflects on how he has managed to stay relevant and maintain his brand over the years. He attributes it to God’s grace and creating evergreen songs. His mantra of recording music from January to June and then promoting and distributing the songs from August onwards has been pivotal. Embracing the shift from selling physical formats like cassettes and DVDs to selling music on online platforms like YouTube has also contributed to his sustained success.
Shari Martin emphasizes the importance of giving oneself time and staying updated on trends to stay relevant in the industry. He advises aspiring musicians to focus on promoting good music and not to expect overnight success. Instead, he recommends looking at what is trending and continuously improving their craft. He underscores the need for musicians to create music with longevity, rather than songs solely tailored for the club, which have short-lived popularity.
Reflecting on the inspiration behind his renowned song, Rafiki Pesa, Shari Martin shares that the song was born out of his observations of societal issues, including family dynamics and the prevalence of HIV/AIDS. He highlights the importance of promoting strong family values and the need for men to spend time with their families. Despite minimal promotional efforts, Rafiki Pesa gained popularity, resonating not only in Kenya but also across borders.
Offering guidance to the youth, Shari Martin advises young men to focus on building their careers and financial stability before getting married. Emphasizing the value of real, sustainable wealth, he encourages individuals to avoid fake lifestyles and prioritize genuine success. He also urges aspiring musicians to create music with enduring appeal rather than fleeting trends.
Recalling his most challenging period in the music industry, Shari Martin shares a time when he was homeless after a failed project. He struggled for months, surviving on minimal food, until retired President Uhuru Kenyatta intervened. Uhuru Kenyatta’s support and financial assistance provided Shari Martin with a turning point in his career, enabling him to overcome adversity and regain stability.
Balancing a career in both the hotel and music industries, Shari Martin acknowledges the demanding nature of managing distinct professional paths. He reflects on his transition from a successful career in the hotel industry to a full-time musician and shares the importance of financial planning and investment for long-term stability. Shari Martin advises individuals to save and plan for the future, particularly while employed, and stresses the need to have a clear plan before transitioning to a new career path.
In summary, Shari Martin’s journey in the music industry is a testament to the enduring power of passion, dedication, and resilience. His story serves as an inspiration to aspiring musicians and individuals navigating multiple professional endeavors, showcasing the transformative potential of music and the value of perseverance in the face of challenges.
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