Rédaction Africa Links 24 with Kenyans.co.ke
Published on 2026-01-30 14:10:29
Radio, one of the world’s most well-known communication channels, remains Kenya’s most consumed media platform, with an average of 33 million people tuning in to listen, according to the latest Kenya Audience Tracker by Ipsos.
The survey, published on Thursday, shows that radio continues to dominate media consumption despite the growth of digital platforms.Â
According to the survey, old radio station who continued to dominate the media landscape for decades are now finding themselves in…
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