Rédaction Africa Links 24 with News Desk
Published on 2024-03-29 21:57:48
Goldstar Air, an indigenous Ghanaian airline, is set to elevate the Kwahu Easter festival to a global stage by offering comprehensive travel packages to and from Kwahu during the annual Easter celebrations. The airline’s Chief Executive Officer, Eric Bannerman, highlighted the successful collaboration between Goldstar Air, the Ghana Tourism Authority, and the Ministry of Tourism, Arts, and Culture during previous Kwahu Easter festivals.
The Kwahu Easter Paragliding event has gained international recognition as an aviation sport, attracting thousands of tourists to experience the festivities in Ghana. This event not only enhances the country’s tourism sector but also contributes significantly to domestic tourism by creating employment opportunities and generating revenue, especially for the youth.
Goldstar Air plans to operate flights from European cities to Kwahu through Kumasi International Airport and flights from North American cities to Kwahu through Accra Kotoka International Airport. The airline will offer customized and affordable travel packages that include ground transportation from the airports to Kwahu and back, providing a seamless travel experience for visitors.
In addition to transportation, the airline’s packages will include various benefits such as 24/7 customer support, exclusive perks at hotels and tourist attractions, and access to travel essentials like flights, travel insurance, and accommodation options. Goldstar Air will collaborate with industry stakeholders to offer all-inclusive travel experiences, allowing travelers to book flights, accommodations, and other services conveniently.
To further enhance the travel experience, Goldstar Air will provide inflight promotions and special deals for various festivals in Ghana, including December in Ghana, Beyond the Return, and traditional festivals like Homowo, Aboakyer, Fetu Afahye, and many others. These packages may also include complimentary services like breakfast, airport transfers, and accommodation upgrades, offering added value to customers.
The airline recognizes the importance of forming strategic partnerships with other travel-related businesses to create attractive packages, cross-sell products, and leverage marketing opportunities. By working collaboratively with hotels, car rental companies, tour operators, and travel agencies, Goldstar Air aims to maximize revenue, offer value to customers, and drive business growth in the tourism industry.
Goldstar Air’s vision encompasses creating over one hundred thousand direct job opportunities for Ghanaians through successful travel partnerships. The airline plans to establish clear roles, responsibilities, and expectations with partners, ensuring effective integration of systems and processes for streamlined transactions and data exchange. Monitoring and evaluating partnership performance will be key to enhancing customer experience and driving mutual benefits for all parties involved.
Initially, Goldstar Air will operate flights from Kumasi International Airport to cities like Rome, Madrid, Hamburg, London, and Milan, and from Accra Kotoka International Airport to destinations such as Baltimore, Washington, Dubai, Lagos, Toronto, and many others. This expansion will offer greater connectivity for travelers seeking to explore Ghana and other international destinations.
In conclusion, Goldstar Air’s commitment to providing exceptional travel experiences, fostering partnerships, and supporting economic growth in Ghana underscores the airline’s dedication to advancing the country’s tourism sector. As the airline continues to expand its routes and services, it aims to enrich the travel experience for customers while contributing to the development of Ghana’s tourism industry.
