Ghana: Ghana to post fastest growth in personal care spending – Fitch Solutions

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Rédaction Africa Links 24 with Ghanaian Times
Published on 2025-03-17 08:47:44

 Ghana will post the fastest growth in person­al care spending be­tween 2025 and 2029, among 10 selected markets in Sub Saharan Africa (SSA).

This will average 18.8 per cent year-on-year, as spending in­creases to US$1.5 billion in 2029.

According to Fitch Solu­tions, this is due to largely rising stability of the cedi against the US dollar.

In 2025, the UK-based firm forecast the SSA region to spend US$14.8 billion on personal care products across 10 selected…

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