Ghana: Embrace AI technology to stay competitive in evolving digital landscape – Kasser Tee

The National president of the Chartered Institute of Marketing Ghana (CIMG), Kasser Tee, has emphasised the crucial role Artificial Intelligence (AI) is playing in reshaping marketing strategies and business operations.

Speaking at the 35^th CIMG awards ceremony in Accra, Dr Tee stressed the transformative power of AI in the marketing field, urging business leaders and marketers to embrace the technology to stay competitive in the evolving digital landscape.

This year’s…