Rédaction Africa Links 24 with Ghanaian Times
Published on 2024-04-09 07:07:27
Absa Bank Ghana recently held a ceremony in Accra to announce the winners of its Assist Card campaign. The campaign aims to promote and reward the use of Absa’s contactless debit and credit cards among its customers. Launched in December 2023, the campaign is a reflection of Absa’s strategic partnership with the English Premier League, allowing the bank to engage with its clients across the African continent.
The focus of this year’s campaign was to encourage customers to make use of Absa’s advanced contactless debit and credit cards for their transactions, ensuring a smooth and secure banking experience. Mr. Hayssam Ahmad Minkara, along with his wife, Fathia Nakib, emerged as the ultimate winner of the campaign. Mr. Minkara’s active participation and frequent use of Absa’s digital banking services set him apart as the customer with the highest card transactions in terms of both value and volume. As the ultimate winner among 50 others who excelled in the Assist Card Campaign, he was awarded a fully funded trip for two to watch a live Premier League match in the United Kingdom.
In addition to the grand prize, other winners received home appliances, exclusive EPL souvenirs, and shopping vouchers. At the event, Mr. Charles Addo, Retail Banking Director at Absa Bank, highlighted the numerous benefits of Absa’s debit and credit cards. He mentioned two standout advantages for credit card users, such as up to 55 days of interest-free credit and the ‘Buy Now Pay Later’ feature which enables the conversion of credit card transactions above GH¢300 into 3 to 12-month installments. He encouraged customers to utilize these benefits to enhance their banking experience with Absa.
Following the event, Mr. Adolph Kpegah expressed the bank’s commitment to digital innovations that simplify financial transactions and provide seamless, secure, and convenient banking experiences for customers. Mr. Minkara expressed his gratitude to the bank for the recognition as he received his prize from Mr. Kpegah.
Overall, Absa Bank Ghana’s Assist Card campaign has successfully rewarded customers for utilizing contactless debit and credit cards, reinforcing the bank’s commitment to enhancing the banking experience through digital innovation and strategic partnerships. Customers are encouraged to take advantage of the benefits offered by Absa’s debit and credit cards for a seamless and secure banking experience.
Read the original article on Ghanaian Times
