Gambia: Fatou Mas Jobe Champions Personalized Experiences and Customer Service Excellence at International Travel and Tourism Conference –

By Yunus S Saliu

At the just concluded International Travel and Tourism Conference (ITTC) held at Tamala Resort in The Gambia, Fatou Mas Jobe delivered an impassioned presentation on the need for exceptional customer service and personalized travel experiences as essential tools for building loyalty and boosting The Gambia’s tourism industry.

Addressing travel and tourism professionals, industry stakeholders, and policymakers, Jobe, a seasoned tourism expert and former Minister of…