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Published on 2024-02-06 21:13:13
Ali Nuhu, the director of the Nigerian Film Corporation and a renowned actor, has emphasized the importance of quality in Nigerian filmmaking as a means to restore the country’s integrity. In a recent interview with BBC Hausa, Nuhu expressed his concern that only 35 per cent of Nigerian films currently meet the desired quality standard, while the goal should be at least 70 to 75 per cent.
According to Nuhu, the Nigerian film industry needs to focus on improving the quality of its productions by ensuring that filmmakers are better educated and have access to quality equipment. He stressed the need to prioritize quality over quantity, stating, “We have the ambition of transforming the industry into one of the world’s best because we don’t need quantity, what we need most is quality over quantity.”
Nuhu also acknowledged that some individuals in the industry have tarnished Nigeria’s reputation through substandard films, and he believes that by emphasizing quality, they can work towards restoring the country’s integrity.
The actor-director’s comments highlight the ongoing efforts within the Nigerian film industry to elevate the standard of filmmaking and solidify its position on the global stage. As one of the leading figures in the industry, Nuhu’s words carry weight and reflect the aspirations of many filmmakers and industry professionals who are dedicated to producing high-quality, impactful films.
Nigerian cinema, often referred to as Nollywood, has gained international recognition in recent years. However, the industry has also faced criticism for churning out a high volume of low-budget, low-quality productions. Nuhu’s emphasis on elevating the standard of filmmaking aligns with the broader push to enhance the reputation and impact of Nigerian cinema both locally and internationally.
Improving the quality of Nigerian films involves various factors, including investing in better training for filmmakers, providing access to state-of-the-art equipment, and fostering a culture of creativity and innovation. By raising the bar for quality, the industry can attract a wider audience, gain more recognition on the global stage, and contribute to the country’s cultural and artistic reputation.
Nuhu’s commitment to prioritizing quality in Nigerian filmmaking is a testament to the dedication of industry leaders and professionals who are striving to bring about positive change. As the industry continues to evolve and grow, it is essential to uphold standards that reflect the talent, creativity, and potential of Nigerian filmmakers.
In conclusion, Ali Nuhu’s call for a focus on quality in Nigerian filmmaking reinforces the importance of elevating the industry’s standards to restore the country’s integrity and solidify its position as a global filmmaking powerhouse. With a concerted effort to prioritize quality over quantity, the Nigerian film industry can continue to make significant strides and further establish its impact in the global arena.
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