Rédaction Africa Links 24 with Egypt Independent
Published on 2024-02-11 15:22:40
The Ministry of Tourism and Antiquities has recently entered into a cooperation protocol with the General Authority for Tourism Development to prepare a strategic plan for the area located between the Sphinx International Airport and the Saqqara Pyramid area. This partnership is seen as a significant step towards the development and promotion of tourism in the region.
According to Assistant Minister of Tourism and Antiquities Youmna al-Bahar, the cooperation protocol signifies the beginning of joint efforts to enhance the tourism potential of the area. She emphasized the authority’s technical capabilities and extensive experience in tourism development as valuable assets in this partnership. The area in question, which includes the Saqqara Pyramid area and the Grand Egyptian Museum, is considered to be one of the most important global sites listed on the World Heritage List.
Bahar highlighted the need for concerted efforts to market the area both locally and internationally, with the aim of positioning it as a unique and essential destination on the global tourism map. This aligns with the National Tourism Strategy’s primary goals of improving the tourism experience and creating a more favorable investment climate in the region.
As part of the cooperation protocol, the General Authority for Tourism Development has initiated the tender process to select consulting offices and expert firms specialized in tourism development to prepare the strategic plan for the region. The authority’s work team will be responsible for overseeing the technical and procedural aspects of the protocol, ensuring that the strategic plan is developed within the stipulated time-frame and meeting the necessary quality standards. They will also be tasked with evaluating the interim results and the final report to ensure the effectiveness and feasibility of the plan.
The collaboration between the Ministry of Tourism and Antiquities and the General Authority for Tourism Development underscores the commitment to leverage the unique cultural and historical assets of the designated area to attract visitors and investors. By working together, the two entities aim to unlock the tourism potential of the region and contribute to the sustainable development of tourism in Egypt. This strategic partnership is expected to pave the way for a comprehensive and integrated approach to tourism development, capitalizing on the rich heritage and historical significance of the area. Through this joint effort, the ministry and the authority seek to create a compelling and unforgettable tourism experience for visitors while fostering a conducive environment for investment in the region.
In conclusion, the signing of the cooperation protocol between the Ministry of Tourism and Antiquities and the General Authority for Tourism Development signals a significant step towards the development and promotion of the designated area located between the Sphinx International Airport and the Saqqara Pyramid area. The strategic plan prepared as part of this partnership is expected to contribute to the enhancement of the tourism experience and the improvement of the investment climate in the region, ultimately positioning it as a unique and essential destination on the global tourism map.
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