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Algeria: Fiat in Algeria: a glorious assessment for this first year

Algeria: Fiat in Algeria: a glorious assessment for this first year

Rédaction Africa Links 24 with wissam.a
Published on 2024-03-23 21:50:54

On the occasion of the first anniversary of the launch of Fiat in Algeria, Samir Cherfan, the Chief Operating Officer for the Middle East and Africa region at Stellantis, personally communicated an impressive review of this first year of activity. At the same time, he announced special promotional offers for Ramadan, thus marking the brand’s continued commitment to its Algerian customers.

Fiat made a spectacular entry into the Algerian market. This strategically orchestrated initiative has borne fruit beyond initial expectations. In just one year, the following achievements have been recorded:

– Importation of 97,000 vehicles, a figure that reflects the enthusiasm and confidence of Algerian consumers in the Fiat brand.
– A customer satisfaction rate of 90% for sales and after-sales services, reflecting the excellence and quality of service offered to customers.
– Extended territorial coverage, with the opening of 50 dealerships spread across 30 provinces, ensuring accessibility and brand presence on 76% of the national territory.
– Significant job creation, with 1,124 new hires in commercial operations, complemented by 18,600 hours of training, and 650 additional positions in the factory, supported by 95,000 hours of training.

These figures not only illustrate the commercial success of Fiat in Algeria, but also the positive impact of the brand on the local economy and job market.

**Fiat in Algeria: discounts during Ramadan**

Fiat Algeria celebrates the holy month of Ramadan by announcing a series of special promotional offers, thus highlighting its commitment to the Algerian market and its customers. This initiative, in line with the generous tradition characteristic of Ramadan, offers Algerian consumers an exceptional opportunity to acquire a new vehicle under particularly advantageous conditions.

Among the models covered by these discounts, the Fiat 500, a true icon of style and design, stands out with an attractive offer, making this technological and elegant gem more accessible to all. The Fiat 500X, appreciated for its rugged look and comfort, also benefits from discounts, offering an appealing option for families and compact SUV enthusiasts.

In addition, the Fiat Scudo utility vehicle, known for its reliability and versatility, is included in the promotions, meeting the needs of professionals seeking efficient and cost-effective transport solutions.

It is important to note that these promotions are valid for a limited period, extending from March 15 to 31. Potential buyers are therefore encouraged to act quickly to seize this unique opportunity offered by Fiat Algeria during Ramadan.

Read the original article(French) on Algerie 360

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