Rédaction Africa Links 24 with Ghanaian Times
Published on 2025-03-17 08:47:44
Ghana will post the fastest growth in personal care spending between 2025 and 2029, among 10 selected markets in Sub Saharan Africa (SSA).
This will average 18.8 per cent year-on-year, as spending increases to US$1.5 billion in 2029.
According to Fitch Solutions, this is due to largely rising stability of the cedi against the US dollar.
In 2025, the UK-based firm forecast the SSA region to spend US$14.8 billion on personal care products across 10 selected…
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